Advancing Women in Sport
We began researching into the conditions for women working in the Australian Sporting Sector in 2017.
Advancing Women founder, Michelle Redfern, knew gender equality was likely to be a key issue for the industry because of her experience as a corporate executive and sporting director. She had observed first hand the systematic exclusion of women from sports leadership due to attitudes, policy, practices and systems of work.
Our initial research results proved to be unsurprising. Women in the sporting industry are facing significant organisational and attitudinal barriers to advancing into leadership.
The result of these attitudes and the existence of societal barriers to female advancement have resulted in the sporting sector having a very poor scoreboard result when it comes to gender equality.
The ADVANCING WOMEN IN SPORT RESEARCH PRACTICE HAS A DUAL PURPOSE:
- Educate and raise awareness of gender inequity in sport, particularly for non-athlete women;
- Provide access to research backed and evidence based solutions to close the gender gap in sport.
FROM CONVERSATION TO ACTION
Do you identify the need for a gender action plan within your organisation or club? Are you having limited success advancing women into leadership or increasing the number of women in your talent, membership and corporate sponsorship pipeline? If so, Advancing Women has the solution.
To ensure your sporting organisation develops and delivers a winning strategy for women, get in touch with Advancing Women today.
Book Your free 15 minute discovery call with Michelle today
Book your free 15 minute discovery call with Michelle today